Ship It Live — $1,999 flat
Design + build + deploy · kickoff in 24h · limited slots
Ship It Live · cross-platform sprint
One app. Both stores. Live in 30 days.
Building twice is the expensive way to arrive at the same place. One React Native codebase, both stores, one fixed price — designed, built and submitted inside a month.
Quick answer
A cross-platform mobile app for both iOS and Android can be designed, built and submitted to both stores in 30 days for a fixed $2,500. One React Native codebase serves both platforms, which is why two apps cost roughly what one native app would.
The plan
Day one to day 30, written down.
You get this schedule before you commit, not after. If a phase slips, that is mine to absorb — the price and the date were agreed before anything started.
- 1
Days 1–3
Scope lock
One feature list, agreed for both platforms. Parity is the default; anything platform-specific gets decided now rather than discovered in week four.
- 2
Days 4–12
Design
Screens designed once and checked against both platforms' conventions, so neither feels like a port of the other.
- 3
Days 13–24
Build
One codebase, both targets. Test builds go to TestFlight and Play's internal track around day 21.
- 4
Days 25–28
Two-platform testing
Real devices on both sides. This is where cross-platform work earns or loses its reputation, so it gets proper time.
- 5
Days 29–30
Submit to both
Both listings finished and both builds submitted. Apple's review takes one to three days; Google's is usually faster.
What $2,500 gets you
Everything needed to launch — nothing padding the invoice.
Who books this
Built for
Founders who need to be everywhere their users are from day one
Businesses tired of quotes that double the moment Android is mentioned
Teams validating an idea who cannot afford to guess the platform wrong
Real situations
Five ways this shows up, and what actually fixes it.
Not hypothetical — the shape of the problem before someone books this sprint, and the specific part of the build that resolves it.
Situation 1
Quoted double the moment Android came up
A founder got a clean native-iOS quote, then watched the number roughly double the moment they mentioned needing Android too — two separate codebases, two separate bills.
One React Native codebase serves both stores, which is why two platforms cost roughly what one native app would.
Situation 2
Needs to be everywhere on day one, not phase two
A startup validating a consumer idea can't afford to guess which platform their early adopters are on, because guessing wrong means rebuilding the whole go-to-market plan.
Both iOS and Android ship from the same 30-day sprint, so there's no platform bet to get wrong at launch.
Situation 3
Two freelancers, two codebases, two different bugs
A team hired separate iOS and Android freelancers who built inconsistent features on different timelines, and now every product decision has to be implemented twice, sometimes differently.
One codebase means one place to change something — features ship identically on both stores from the same build.
Situation 4
Validating fast without picking the wrong platform first
A founder needs real user feedback within a month but doesn't yet know whether their audience skews iOS or Android, and picking wrong would waste the entire validation window.
Testing builds land on both TestFlight and Google Play's internal track around day 21, so feedback comes from both audiences at once.
Situation 5
Told cross-platform apps 'don't feel native'
A previous developer talked a founder out of React Native, claiming cross-platform apps always feel like web views bolted onto a phone.
React Native renders genuine native components — the same framework Shopify runs its flagship commerce apps on at over 99.9% crash-free sessions.
The honest part
When 30 days is the wrong answer.
A fixed deadline only works when the scope genuinely fits inside it. These are the cases where I will tell you so rather than take the booking.
Apps whose core is heavy graphics, AR or games — native is the right call and I will say so.
Products needing sustained background processing like continuous location or audio, where native gives control React Native cannot.
Scopes with a large custom backend attached, which is a separate project with its own number.
Inside the 30 days
- One React Native codebase serving iOS and Android
- Full product design, checked on both platforms
- TestFlight and Play internal testing builds by week three
- Both store listings written, designed and submitted
- Push notifications, analytics and crash reporting on both
- Platform-specific behaviour where it genuinely matters
- Source code and design files yours at handover
- 30 days of post-launch support, included
Quoted as one number before day one. A week running long is mine to absorb.
Outside the line
- Apps whose core is heavy graphics, AR or games — native is the right call and I will say so.
- Products needing sustained background processing like continuous location or audio, where native gives control React Native cannot.
- Scopes with a large custom backend attached, which is a separate project with its own number.
Real work, sized and priced separately. You hear it before you book, not at handover.
Questions
Before you book
Because React Native uses a single codebase for both platforms. The engineering is done once rather than twice. Design, testing and store submission still happen on both sides, which is why it is not half the price of two native apps but roughly the price of one.
App Store + Google Play submission inside a 30-day sprint
The timeline on this page covers design + build + submit. Store review is a separate queue you do not fully control. Plan the sprint so submission is early enough that review slip does not erase the month — without pretending the store will approve on a fixed calendar day.
What must be ready before you hit submit
| Ready item | Why it blocks submit |
|---|---|
| Final bundle / build | Reviewers install what you upload |
| Privacy labels / data disclosures | Incomplete forms bounce the submission |
| Screenshots + store description | Listing is part of the product |
| Account / entitlements access | Someone on your side must own the App Store + Google Play account |
| Crash-free core path | Reviewers exercise the primary job |
Dual-store specific
- Shared product scope — one job, not two apps with different brains
- Staggered submit is OK; same acceptance checklist on both
- Store assets in both sizes; do not ship one store with placeholder screenshots
- Decision owner picks whether iOS or Android uploads first when review risk differs
Soft planning rule (aim to — not an SLA)
Planning rule (not an SLA): aim to upload by day 25 so store review has room to move. Day 30 means the sprint build and submit package are done — not a promise that Apple or Google has finished review or that the listing is live on the store that calendar day. If review takes longer, the build is still done; the listing goes live when the store finishes.
Scope that fits 30 days vs scope that blows it
Usually fits
- One shared core experience
- Single design system across both stores
- Auth + primary job parity
- Two listings, one product story
Usually blows it (wrong sprint — say so early)
- Divergent feature sets per platform (Android gets X, iOS gets Y)
- Native-only modules on both sides that double the craft load
- Ignoring one store's review feedback because the other side already shipped
Cut list template (fill on kickoff)
- Primary user job (one sentence)
- Platforms in this sprint: iOS + Android (shared core)
- Explicitly out this month: ________________
- Decision owner (one name): ________________
If the wishlist needs three primary jobs, you need three sprints — or a different engagement. See also the hub expansion on /shipitlive for the full track map.
Design-engineering acceptance checklist (before submit)
Use this on day 28 — for us or any team you hire:
- Empty, loading, and error states for the primary flow
- Auth path (if any) recovers from wrong password / cancelled session
- Type and spacing hold up on one current iPhone and two Android phones agreed at kickoff
- Accessibility basics: dynamic type / content size where relevant; contrast on primary CTAs
- Analytics or logging hook installed or deferred in writing
- Store screenshot set matches the build you upload
- Source / project access transferred to your account
Craft bar: If a screen only works with perfect demo data, it is not ready.
Extra questions
Who submits to App Store + Google Play?
Native vs cross-platform for this page?
What if App Store + Google Play rejects the first binary?
How does this relate to AI agents (Grok Bot / Cursor)?
Other sprints
30 days from now, this could be live.
A 30-minute call decides whether the scope fits. If it doesn't, I'll tell you what would.